By using my audience research as my guideline, I feel as if I have succeeded in attracting the particular audience I am looking for. There are many ways in which I feel are key factors in why I attracted my audience: the main factor would be the front cover, the front cover is what determines if your magazine will be successful or not as the front cover is what the audience will look at to decide if they like this magazine. One of the way I feel that my front cover has attracted the audience is by using a model of the same age group as my target audience. This way the audience can relate themselves to the artist and will attract them as well. Also the way in which the model is posing is in an attractive and eye catching way as his eyes are focused right into the camera. Although the clothing of the model is not stereotypically same as most rap or hip hop artists, the model is wearing a genuine look which stands out as it is a very modern look for this particular age group, as yet again the audience can relate to him because of this. The model is wearing no jewellery, which makes a very unique character as it can give good influences on such audiences. There is also no sign of clothing branding; this makes the artist looks very original and unique, which will also attract the audience.
Another way in which I feel that I have followed up to the standards in which my target audience want is by the continuity of the scene in the magazine. As my magazine is in the genre of rap and hip hop, I have included such that are to do with rap and hip hop. As stated before, I have other names artists named in the magazine to attract the attention of audiences as they are well known artists, but these artists are of the same genre; by using this technique, this allows the audiences to relate to my artist to other well known artists of the same genre in which they are interested in. For example I used the like of Eminem who is a very popular artist around the world, also of the same genre, I stated “Eminem- Performance of his new album. This will attract the audience as well, as most rap fans are a fan of Eminem.
I only used san serif fonts throughout my magazine. I felt using san serif fonts were appropriate for the genre of music I was doing. San serif are genuinely very easy to read and also very affective in the reader’s eye. The font used throughout all the pages, was downloaded from a website called dafont.com called neobulletin. By using a font from a professional website, it gives the font a very unique look; also I feel this font is quite attractive and easy to read. However the font for the masthead is a font from the Photoshop fonts called Rosewood. I decided to use this font as it will be very recognisable to the audience, they will be familiar to the font and this will attract them. Also I felt the style of this font suited the title called “Emerald”, this font was also san serif.
Another way that I felt I have attracted my audience is by the colour scheme of the magazine. I decided on my colour scheme after my audience research, even though the majority of my audience research voted the colours of red and white; I only decided to use one of those colours, throughout the magazine, the colours mainly used are: white, green and yellow. I felt these colours were very eye catching, also each colour separated certain parts; the green was particularly used for the masthead, the yellow was used to show the important outlines i.e. the main cover lines, and the white was used the stories and descriptions. The colours of the cloths my model is wearing would also have a major fact on my audience. The colours of his clothing are unisex and also his not dressed like typical teenage boys but more like a fashion type. This would attract both the male and female audience. Also the language used is not slang but more of Standard English, by using this all my target audiences would be able to understand properly, which is from teens to middle aged people. I felt this is the most appropriate way to address my audience.
On my contents page everything is very organised and easy to read. Each part is separated into its own part. This was the audience would no struggle to search for the exact specific story they are looking for.
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